Saatva unveils its first retail location in Long Island at the Gate at Manhasset shopping center

The DTC mattress company’s modern retail experience arrives in the suburbs of New York City ahead of Presidents' Day

Saatva, the Smarter Luxury Sleep Company, has arrived in Long Island. Saatva's newest Viewing Room in North Shore's trendy Manhasset neighborhood is the company’s first outpost in Nassau County and second in New York. The immersive 3,780-square-foot space located near the iconic Americana Manhasset, was designed to be more than a standard mattress store. Saatva Manhasset is the ultimate destination for an integrated mattress exploration, education, and modern retail technology experience.

“We’re thrilled to be opening our newest Viewing Room in one of Long Island's premier shopping districts,” said Saatva CEO Ron Rudzin about the Gate at Manhasset location. “An extension of our online presence, it’s another way to experience our commitment to delivering white-glove customer service and made-to-order, premium mattresses that don’t come in a box.”  

A New Design Experience

Saatva Manhasset showcases the latest step in the company’s retail design journey. Saatva's Long Island flagship was conceptualized by Hines Collective and Sargenti Architects, an international architecture firm. Hines further integrates modern touches and emphasizes this new interpretation of Smarter Luxury Sleep. This perfectly complements Sargenti's design and construction approach, which provides an elegant and sophisticated experience in one of Long Island's most luxurious shopping areas. 

“One of the first elements you experience is the incredible architecture of the ceiling,” said Hines. With its undulating lines, the coved ceiling guides visitors through the store as other design features layer on and contribute to that flow. There are numerous ‘wow’ moments throughout the interior, including a 6–by–10–foot changing digital display wall that allows customers to experience a Saatva mattress in the setting of their choice. Like all Saatva Viewing Rooms, Saatva Manhasset is designed to be a relaxed, self-guided space where customers can use technology to interact with, and learn about, products at their own pace. 

From the moment a visitor enters the space, the Viewing Room aims to redefine the customer experience. With its aromatic fragrance, subdued color palette, warm lighting, sustainable flooring, and textured wall treatments, Saatva Manhasset offers an inviting respite from New York City's hustle and bustle. Further into the space, silvery trees form a canopy under the ceiling’s gentle curves. Soft fabrics and floor-to-ceiling mirrors punctuate the walls throughout, creating a unified environment from start to finish. In keeping with Saatva's "made in America" philosophy, interior materials and finishes, including the architectural lighting, were manufactured in the U.S.A.

In addition to showcasing Saatva’s full lineup of made-to-order luxury mattresses—featuring innerspring, memory foam, latex, hybrid, adjustable air, youth, and crib options. Saatva’s suite of organic bedding products is also on display, including the new Organic Velvet Diamond quilt and the Organic Channel Cotton quilt, perfect for upgrading one’s sleep sanctuary. 

Cutting-Edge Technology

Thanks to a partnership with Samsung, the Gate at Manhasset Viewing Room is outfitted with state-of-the-art displays and the latest behavior-sensing technology to help customers discover, personalize, and build their ideal sleep experience. In addition to the digital  “hero” wall, composed of nine Samsung VM46T-U 46-inch Full HD Ultra-Narrow Bezel Video Wall Displays,  information kiosks at each bed display allow visitors to interact with the collection at their own pace, with knowledgeable Sleep Guides on hand to assist and answer questions. 

“Samsung is committed to helping retailers provide unique and enhanced customer experiences by leveraging data and in-store behavior,” said Chris Mertens, Vice President of Sales, Display Division Samsung Electronics America. “Our continued partnership with Saatva is a testament to how our display technology and software solutions continue to improve the customer journey from the moment the consumer enters the store.”

As customers explore bedding, pillow, and other top-of-bed accessories, for example, an LED display embedded in the accessories wall changes to display pertinent product information. In the children’s bed area, kids can interact with the Flip, a 55-inch whiteboard with a touch screen for drawing. 

“Samsung’s technology allows us to optimize and automate store campaigns and the product information based on real-time integrated data to deliver the content and information that our customers care about most when shopping,” said Rudzin.

The Saatva Manhasset Viewing Room kicks off Saatva's retail openings in 2024, creating a new shopping outpost out east for the residents of Long Island to explore the best in American mattress design and craftsmanship ahead of Presidents' Day. Visit the Viewing Room to discover the brand's growing selection of best-in-class luxury mattresses and eco-friendly and organic bedding products to experience what makes Saatva the Smarter Luxury Sleep company.

Viewing Room Information:
Saatva Manhasset
The Gate at Manhasset
1950 Northern Blvd
Manhasset, NY 11030
Hours of operation: Monday - Friday 10 AM - 7 PM, Saturday 10 AM - 6 PM, Sunday 11 AM - 6 PM
516.951.1571
info@saatva.com